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Grow & Scale Your Blog to Increase Your Impact

by Madison Wetherill

A newsletter for bloggers who are ready to grow their impact through scaling their blog. If you're curious what's beyond simply qualifying for an ad network and desire to grow a sustainable and thriving blog, join us! Each week you'll hear the latest podcast episodes and tips for increasing your impact through your blog.

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a table topped with chocolate chip cookies next to a glass of milk
Featured Post

Do you just blend into the crowd?

Recently we had some friends over for dinner (something we LOVE to do) and she brought some amazing chocolate chip cookies. Chocolate chips cookies are my husband's love language, but usually he only likes my recipe. So when he likes someone else's recipe, I need to have it! When I asked her which blog the recipe came from, she had no idea. She spent 30+ minutes on that website while making her cookie dough and couldn't tell me one thing about it. Even when she loved the results, that didn't...

26 days ago • 2 min read

Hey Reader, One of the goals I often hear from our clients for their website redesign is that they want their readers to be able to get lost in their content. In order to give your readers that experience, your website needs to be organized. Well thought out categories are one of the primary ways that you can get organized, as well as improve reader experience and contribute significantly to SEO and site navigation! ➡️ Click to listen to the episode: Do's and Don'ts of Category Pages for Food...

3 months ago • 1 min read
woman sitting in front of black table writing on white book near window

Hey Reader, It's that time of the week when we look back at one of our favorite episodes and revisit its helpful content! This week, we're excited to deep dive into How to Schedule More CEO Time! It is so easy to get caught up in the day-to-day of what you have to do to run your food blog. But spending time working on your business rather than in it can be the key to long term success and growth. This time on your business, or CEO time, can be the key to long term success and growth, and can...

5 months ago • 1 min read

Hey Reader, It's that time of the week when we look back at one of our favorite episodes and revisit its helpful content! This week, we're excited to deep dive into 3 Things to Help You Write Posts Faster! For some, writing posts is the best part of being a food blogger. But for others, it can be the most draining part, and you’d rather be developing recipes or taking photos. With the steps I cover in this episode, you can set up a system that will help you write posts faster without...

5 months ago • 1 min read
dusty desert valley

Hey Reader, If you’ve felt stuck on how to come back to blogging after a bit of a hiatus, you're not alone! Whether your blog is feeling stale because it’s not growing, you’ve taken an expected or unexpected break from blogging or you’ve entered a new season of life where you can dedicate more time to your blog, it can feel a little overwhelming getting back on track. Listen along as I share how you can revamp your blog and take it to the next level! ➡️ Click to listen to the episode: How to...

6 months ago • 1 min read
person using laptop computer

Hey Reader, Let's face it - with how many food blogs are out there on the web, standing out is so important! Which is why some food bloggers have started a second niched site. I spoke with Amy Duska about her incredible rise from 0 to a whopping 1 million page views in just 4 months! She told me about how she started her second sourdough blog and created amazing success. ➡️ Listen to the full podcast episode on this topic: From 0 to 1 Million Pageviews in 4 Months: Starting a Successful Niche...

8 months ago • 1 min read
white and black book page

Hey Reader, Does the idea of planning content have you overwhelmed? 😫 Then I have got you covered! Whether you're looking to plan for the next month or even the entire quarter, this throwback episode has strategies to make your life easier. I share 5 tips on how to create a content planning system that's tailored to you and your blogging goals. ➡️ Listen to the full podcast episode on this topic: 5 Tips for Easier Content Planning Here are 5 steps to planning content: Decide Post Frequency -...

8 months ago • 1 min read
person holding white mini bell alarmclock

Hey Reader, Do you often find yourself wondering where the week went or feeling unsure of what you accomplished? You are definitely not alone! Don't worry though, time management is something you can improve to get more out of the time you are working on your blog. First though, you need to address some common pitfalls of time management. ➡️ Listen to the full podcast episode on this topic: Time Management: 4 Things That are Wrecking Your Productivity Here are 4 common pitfalls for...

9 months ago • 1 min read
person using laptop computer beside aloe vera

Hey Reader, It's that time of the week when we revisit one of our favorite episodes and take a look at its helpful content! Let's face it – your site's success hinges on user experience like never before. Even if your content is ✨pure gold✨, a lackluster user experience can have a negative effect on your blog's growth! In this episode, I go over 5 user experience mistakes you might be making and share things that your blog needs to have readers coming back for more! ➡️ Click to listen to the...

9 months ago • 1 min read
two pumpkins on table below wall clock

Hey Reader, Do you ever find yourself wishing for extra hours in the day to tackle everything on your to-do list? Same. As busy food bloggers, we wear a lot of hats, and finding that perfect balance can be quite the challenge. In this week's podcast episode, I go over three powerful time management tips to boost your productivity and make more of your day! ✨ ➡️ Click to listen to the episode: 3 Things to Make More Time In this episode, I talk about how to: Stay focused Streamline your process...

10 months ago • 1 min read
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